Trusted by great brands including
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WORK WITH PROTOCOL
1
platforms implemented
1k
sales leads generated
1m
prospects actively engaged
1
Campaigns Architected
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GOOGLE SMB EMEA




91% SALs

the challenge

To help Google optimise the B2B lead process, leverage Eloqua, integrate with SFDC and focus on High Potential ABM Accounts and Opportunities.


the solution

Marketing Automation
Campaign Architecture
Lead Scoring
Sales & Marketing Alignment


the results

Greatly improved Sales Accepted Leads (78% from 29%). Increased Pipeline Velocity of 32%, Closer Alignment between Sales and Marketing Teams.


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GOOGLE SMB EMEA




91% SALs

the challenge

To help Google optimise the B2B lead process, leverage Eloqua, integrate with SFDC and focus on High Potential ABM Accounts and Opportunities.


the solution

Marketing Automation
Campaign Architecture
Lead Scoring
Sales & Marketing Alignment


the results

Greatly improved Sales Accepted Leads (78% from 29%). Increased Pipeline Velocity of 32%, Closer Alignment between Sales and Marketing Teams.


Image

GOOGLE SMB EMEA




91% SALs

the challenge

To help Google optimise the B2B lead process, leverage Eloqua, integrate with SFDC and focus on High Potential ABM Accounts and Opportunities.


the solution

Marketing Automation
Campaign Architecture
Lead Scoring
Sales & Marketing Alignment


the results

Greatly improved Sales Accepted Leads (78% from 29%). Increased Pipeline Velocity of 32%, Closer Alignment between Sales and Marketing Teams.


Image

GOOGLE SMB EMEA




91% SALs

the challenge

To help Google optimise the B2B lead process, leverage Eloqua, integrate with SFDC and focus on High Potential ABM Accounts and Opportunities.


the solution

Marketing Automation
Campaign Architecture
Lead Scoring
Sales & Marketing Alignment


the results

Greatly improved Sales Accepted Leads (78% from 29%). Increased Pipeline Velocity of 32%, Closer Alignment between Sales and Marketing Teams.


Image

GOOGLE SMB EMEA




91% SALs

the challenge

To help Google optimise the B2B lead process, leverage Eloqua, integrate with SFDC and focus on High Potential ABM Accounts and Opportunities.


the solution

Marketing Automation
Campaign Architecture
Lead Scoring
Sales & Marketing Alignment


the results

Greatly improved Sales Accepted Leads (78% from 29%). Increased Pipeline Velocity of 32%, Closer Alignment between Sales and Marketing Teams.